Why won’t Virgin and Sky Atlantic play ball?

Today is 3 days before the launch of Sky’s new much-trumpeted US channel, Sky Atlantic. Kicking off with the widely-lauded Boardwalk Empire, Sky Atlantic will be ‘the’ place in the UK to watch all of HBO’s output, according to the blurb, having done an exclusive deal, pinching the likes of Mad Men from the BBC and Curb Your Enthusiasm from […]

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